Jamie Raven is a magician who lives and works in London, England. Jamie wanted a website to promote the many services that he offers whilst also cataloging his extensive achievements over the past few years.
When I first met Jamie to talk about his website he had two carrier bags full to the brim with travel tickets, trade show passes, security badges, matchbooks and thank you letters. He went on to explain that my challenge was to incorporate this scrapbook of history into the website. This challenge started with scanning… lots of scanning.
Once I had successfully transferred two bags of “stuff” into one image folder of slightly more manageable “stuff” I began to make custom headers and footers for each of the main pages in Jamie’s website. I used hotel matchbooks, plane tickets and currencies to reflect all the traveling involved in the Clients & Appearances section. On the Consultancy page I used corporate photos and security passes and to decorate the Testimonials page I used thank you letters and cards.
In contrast to this the contact page is filled with empty placeholder programs, badges and photos. The idea here was to illustrate the fact that users of the site, who are presumably planning their own event or special occasion could very well be Jamie’s next appearance.
To accompany the website I also designed Jamie a double-sided business card and a double-sided A5 flyer using the same imagery and branding as the site.
NB - After the site was completed Jamie hired an SEO agency to do some work. The hidden div of spammy keyword content at the bottom of every page is nothing to do with me. :0)